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Rich Lee creates a stylish world for Honda’s all-new Insight
2018
July
19
We teamed up with RPA and Native director Rich Lee to bring the Honda Insight to life, using Rich’s VFX skills to tell a story of style and substance.
Shot right here in LA, we really enjoyed pushing the boundaries of what’s visually accepted in car commercials and we had a lot of fun creating the colorful, stylized world of geometric shapes that speaks to the forward-thinking design of the Insight.
Check out the 60 second spot right here…